Appex buys and grows mobile apps.

We partner with the best mobile app founders worldwide to acquire their apps, invest in growth, and provide an excellent long-term home.

Investment Criteria

Revenue

At least $500,000 in annual net revenue, with low volatility and strong growth since inception.

Placement

Consistently high organic search rank driven by high user ratings, positive reviews,  and app age.

Marketing

Rapid organic user growth since inception, with minimal ongoing  spending on marketing or ASO.

Category

Utility apps that serve a niche use case, with low competition and minimal maintenance costs.